Welcome to Black and Blue Media — Publicity and Public Relations

What does Black and Blue Media do?

We provide many services for our clients; we write and send out press releases and send product out for review. We coordinate stories and interviews with magazines, broadcast outlets and Internet sites. We arrange on-set coverage for your productions . . . . In other words, we do whatever we can to make sure the press has access to everything they need for the best media coverage of your company and product.

We can handle your social media marketing, so you get the most engagement on those outlets. We can create special promotions to act as publicity generating tools for your business.

We also help you coordinate everything from events, to press kits, to getting your products into the nomination process for the various awards that are handed out every year.

Our broad range of services are available to businesses that create entertainment products targeted at adults. Whether its focus is music, video, gaming, cannabis, liquor, novelty products or events; any company that creates “Entertainment for Adults” is welcome at Black and Blue Media. Check Black and Blue Media News for some of our recent client projects.

Why would I want a publicist?

Marketing is usually considered the end game for a company’s ultimate goal–meaning making a profit from what they are doing. However, as the consumer becomes more savvy to the advertising campaigns that have traditionally been used to sell products and grow company images, they are less inclined to be persuaded to purchase based on these types of campaigns. They know when they are being “sold” and they don’t like it. What the consumer now accepts as a recommendation to purchase is the credibility that a news story gives to a company’s product or image. Publicity places a magnifying glass over your company, amplifying your credibility with the press and your customers. This credibility is vital for every company and especially for new companies and products. Anyone can give a sales pitch and make promises. Establishing credibility shows your customers you can deliver on those marketing promises.

Black and Blue Media maintains very strong relationships with the most respected media outlets covering the alt-entertainment industries. We make regular, personal contact with the editors and reporters of magazines and web sites across the United States and some abroad. Your company will be introduced to every important alt-entertainment oriented news and consumer outlet. We work with our contacts to get coverage for your company in many forms, including reviews, stories and interviews.

Black and Blue Media has successfully placed stories on their clients with AVN, The Atlantic Monthly, Boston Magazine, British GQ, Cheri, Daily Beast, German Adult News, Glamour, Hot Videos (France), Hustler, Men’s World UK, New York Daily News, The Philip DeFranco Show, Pod Sequentialism, San Fernando Valley Business Journal, Velvet, XBIZ, Xcitement and many other adult and mainstream publications. Our clients have been interviewed by Howard Stern, FreeFM, KROQ, Opie and Anthony, CNN, Ask Ladybrain, Playboy Radio, Vivid Radio and WKY 930AM in Oklahoma, along with being featured on ABC Nightline, SpikeTV and CBS Sunday Morning.

Why can’t I just do this myself?

You’re spending your time running your business. You do not have the time to send out press releases and work with the press. let alone interacting on social media for hours each day and all the other components that go into a successful publicity campaign. Even if all you do is put out a single press release, there is time involved. You need to gather quotes, collect and format artwork, write the piece and send it out to your press contacts. Then you need to follow up with your contacts in a consistent manner to make sure they have everything they need.

Most business people rely on in-house employees to handle publicity activities, many times handing off the duty to their sales people. However, your sales staff doesn’t have the time to truly devote to handling publicity for your company either.

Our clients all agree that hiring Black and Blue Media actually saved them money as well as increasing the return on the money they invested in publicity. Our retainer fees are usually less than the cost of hiring additional staff to work directly with the press. Time is money and we give your company more time to spend on doing business.

I just want your contact list. . . how much for that?

Our contact list is not for sale. However, we have created The Press Wire, a wire service that specifically sends to adult entertainment news sites and adult friendly writers. The Press Wire is a pay-per press release service and we even accept credit cards. If you feel comfortable writing your own press release, go to thepresswire.com.